Kozangian Shoes

Fashion Ecommerce Website Design

Overview

Our client needed an ecommerce website that performed well across all mobile platforms as well online. The project was also backed up by our sister company Digital Creative Design in terms of Branding and Creative requirements.

Kozangian is a family business with years of experience and a passion for creating desirable styles. Bringing their shoes to London in 2013, Kozangian is devoted to offering luxury high fashion footwear.

The Process

Website Wireframe

Kozangian shoes had specific requirements with this web design project so sticking to the guidelines along with creating quality images was key. Project build was completed within the time limit

Website Development

The website design featured a dynamic ecommerce system showcasing Kozangian shoes. The website featured a conditional filter sytem which enabled users to pinpoint the products they required. Individual product pages featured a dynamic colour filter system which was linked to the product gallery and stock system. The client wanted to keep some elements of the previous website (Background image and colour scheme). The layout had to manage heavy content within a simplified and responsive design scheme so we introduced many website optimisation techniques. To view the completed project CLICK Kozangian

Website Testing and Delivery

The testing phase looked to identify compatibility and fuctionality issues. We also provided Kozangian with a bugs list form which enabled them to report any problems they faced in a timely manner. Once all the bugs were ironed out we provided tutorials showing how to maintain and update their website. We also supplemented this with sending Kozangian a full video tutorial

Objectives and challenges
Kozangian objectives were to:
Create an attractive website which enhances their brand identity
Have a clear user journey via call to action boxes and clear navigation
Have a clear but comprehensive filter system
Website performance optimisation
The website must contain a content manangement system and be mobile friendly

Frameworks and Applications
Photoshop
Illustrator
InDesign
PHP
Jquery
Wordpress CMS
HTML 5
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