Logo design that delivers results. Are you an individual or business requiring a new logo design?
Logo Design Services
Our logo design services aims to identify your brand objectives so we can ensure your company receives an engaging logo mark that reflects the personality of the brand/company.
We focus on the fundamental components of logo design to ensure the solution is not only unique but also transferable and easy to understand.
The ingredients of a good logo
A logo must be simple: A simple logo design allows for easy recognition and allows the logo to be versatile and memorable. Effective logos feature something unexpected or unique without being overdrawn.
A logo must be memorable: Following closely behind the principle of simplicity is that of memorability. An effective logo design should be memorable and this is achieved by having a simple yet appropriate logo.
A logo must be enduring: An effective logo should endure the test of time. The logo should be ‘future proof’, meaning that it should still be effective in 10, 20, 50+ years time.
A logo must be versatile: An effective logo should be able to work across a variety of mediums and applications.
A logo must be appropriate: How you position the logo should be appropriate for its intended purpose. For a more detailed explanation see: What makes a good logo?
LOGO DESIGN PROCESS
Research and References
Concept and Planning
Reflection and Revisions
This stage covers the delivery of your Logo Design
Assets and Support
Ensuring your logo works across multiple touchpoints
Our client needed an ecommerce website that performed well across all mobile platforms as well online. The project was also backed up by our sister company Digital Creative Design in terms of Branding and Creative requirements.
Kozangian is a family business with years of experience and a passion for creating desirable styles. Bringing their shoes to London in 2013, Kozangian is devoted to offering luxury high fashion footwear.
Kozangian shoes had specific requirements with this web design project so sticking to the guidelines along with creating quality images was key. Project build was completed within the time limit
The website design featured a dynamic ecommerce system showcasing Kozangian shoes. The website featured a conditional filter sytem which enabled users to pinpoint the products they required. Individual product pages featured a dynamic colour filter system which was linked to the product gallery and stock system. The client wanted to keep some elements of the previous website (Background image and colour scheme). The layout had to manage heavy content within a simplified and responsive design scheme so we introduced many website optimisation techniques. To view the completed project CLICK Kozangian
Website Testing and Delivery
The testing phase looked to identify compatibility and fuctionality issues. We also provided Kozangian with a bugs list form which enabled them to report any problems they faced in a timely manner. Once all the bugs were ironed out we provided tutorials showing how to maintain and update their website. We also supplemented this with sending Kozangian a full video tutorial
Objectives and challenges
Kozangian objectives were to:
Create an attractive website which enhances their brand identity
Have a clear user journey via call to action boxes and clear navigation
Have a clear but comprehensive filter system
Website performance optimisation
The website must contain a content manangement system and be mobile friendly
Frameworks and Applications
Contact digital website design for a free quotation or get an idea of how much your new website may cost by clicking here